ORIENTICA

A film for ORIENTICA, a Dubai-based luxury fragrance house. This is the story of Royal Amber – an object born from fire, metal, crystal, and human hands.

As solo conceptual director, producer, cinematographer, lighting director, editor, and post-production artist, Studio Serjenq journeyed across China, capturing molten glass forming, hand polishing, Zamac metalwork, crystal embellishment, resin decoration, packaging, assembly, inspection and final product hero shots.

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Through wide masters, macro intimacy, slow tracking shots, and low-angle hero lighting, the film does not simply document craftsmanship – it transforms it into poetry. Delivered a two-minute film, 45-second master edit in 8K resolution, and social cut-downs.

One filmmaker. One vision. One object made sacred.